GENEVA, SWITZERLAND / RankWire.AI / – The World Trade Organization is set to host its inaugural World Trade and Tech Day on September 14 at its headquarters in Geneva. This event aims to unite trade officials, technology policymakers, business leaders, and other stakeholders. Centered around the theme, “AI and Trade: Turning Potential into Progress,” discussions will explore artificial intelligence and its influence on international commerce. The focus will be on policies that promote broader access to AI tools while fostering a more inclusive global trade environment.
Opening remarks will be delivered by Director-General Ngozi Okonjo-Iweala. A ministerial dialogue will delve into the rising importance of artificial intelligence as a key trade policy concern. The program will also feature a keynote speech and a panel discussion with private-sector representatives. Topics will include digital services, intellectual property rights, technical standards, and the role of emerging economies in AI-driven value chains. These sessions aim to link technology policy with the real-world needs of international commerce.
The upcoming event will draw on insights from the World Trade Report 2025. According to WTO modeling, artificial intelligence has the potential to boost global trade by as much as 37% by the year 2040. It is also projected that global gross domestic product could increase by up to 13%. The realization of these benefits depends heavily on infrastructure, skills development, technology uptake, and supportive policies. The report further warns that limited access to AI could restrict participation for lower-income economies.
Trade policies take a central role
Several panels will explore how AI can reduce the costs associated with international trade. Participants will evaluate tools that facilitate document processing, compliance management, and supply chain analysis. The agenda will include discussions on digitally delivered services and intellectual property considerations. Another session will examine how technical standards can enhance compatibility across markets. These topics reflect the increasing adoption of AI in customs, logistics, finance, and other trade-related sectors.
The event will also highlight challenges that hinder the broader application of artificial intelligence. Many companies still struggle with reliable connectivity, computing power, skilled personnel, and affordable financing. Smaller firms often encounter additional legal and technical hurdles when entering digital markets. The WTO’s small-business group addressed these issues during a June discussion on AI and trade, reviewing how innovative tools can improve market research, lower costs, and enhance access to trade information.
Hands-on AI applications will be showcased
A key feature of World Trade and Tech Day will be an exhibition displaying AI applications relevant to international commerce. A pitching session will showcase tools tailored for companies, public agencies, and trade organizations. These demonstrations aim to connect policy discussions with tangible technological solutions. Organizers plan to demonstrate how AI can assist in supply-chain analysis, regulatory processes, and access to market data, providing concrete examples of systems already functioning in trade operations.
The September 14 event will be hosted at the WTO headquarters in Geneva, featuring a combination of ministerial discussions, business insights, policy analysis, and technology showcases. The program will address artificial intelligence, trade costs, digital services, and economic participation. It will also evaluate the infrastructure and skill development necessary for wider AI adoption. Details regarding registration and online participation can be found on the official event page.